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Hustle是一家短消息初创公司，解雇了35%的员工。_我的网站

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A | 北京时间1月12日上午，短信初创企业Hustle在2018年中期选举中与1300多个民主党竞选团队合作。然而，在选举后，该公司裁员35%。在最近专注于政界的科技初创企业中，争先恐后被认为是最大的成功案例之一。

A group photo from the 1999 donation ceremony, where Ronald Sakolsky presents $5,000 for afforestation efforts. Photo: Courtesy of Luoyang No.2 Foreign Language School
At 2:48 am on early Sunday morning, after a flight of more than 10 hours, Ronald Sakolsky arrived at Beijing Capital International Airport. As he stepped into the arrivals hall, he greeted the waiting reporters with earnest Putonghua "Wo hui lai le," meaning "I'm back."
The thrill of his homecoming had washed over him most vividly during the final moments of his flight. "When I saw the lights in Beijing as we were landing is when I realized that I am back in my second home."
Sakolsky, an American retired teacher from Pennsylvania, is visiting China from Sunday to September 1 for a journey that will take him to Beijing, North China's Inner Mongolia Autonomous Region and Central China's Henan Province. It is a reunion nearly three decades in the making.
That reunion began with a single act of generosity. In 1999, when Sakolsky arrived in China as a participant in a bilateral teacher exchange program, he was moved by Yin Yuzhen and her husband's tireless efforts to curb desertification in the Mu Us Desert in Inner Mongolia. He raised $5,000 to fund their local tree-planting initiative. The young saplings bought with the donation have since matured into more than 50,000 full-grown trees, transforming the once desolate, sandy wasteland into a thriving green landscape.
After decades of lost contact, Yin, a national model worker renowned for her desert restoration achievements, launched an online search for her American benefactor in May, hoping to reconnect with the man who helped launch her lifelong desert reclamation mission.
What followed was a remarkable wave of online support: within less than 48 hours, a nationwide search had tracked Sakolsky down. That swift effort led to their long-awaited virtual reunion, a video call that brought them face to face for the first time in 27 years.
Asked what he is most looking forward to about this journey, Sakolsky told the Global Times that "I want to see Ms Yin, see the forests, see the students I have not seen for almost 30 years, my colleagues. I want to see the Chinese people."
The trip itself felt like a dream he never thought would come true, he added.
Now, the dream is about to come true. Later on Sunday, Sakolsky will fly to Ordos, Inner Mongolia, the site of the transformative environmental project that bound his fate with Yin's all those years ago.
During his China visit, Sakolsky will join Yin in a new tree-planting activity. He will also hold exchanges and discussions with teachers and students from the Luoyang No.2 Foreign Language School where he once taught, and participate in official China-US teacher exchange events, according to the Xinhua News Agency.
As he prepares to see the transformed landscape with his own eyes, Sakolsky shared with the Global Times about how much China itself has changed over the past two decades. From photographs, he said, he had already seen the barren desert he remembered turn into lush green forests; he had also heard that Luoyang has become far more vibrant and beautiful.
"Hopefully the message gets out to the world that Chinese and Americans can work together and make a peaceful world," he said.
。迄今为止，该公司已从全球汽车公司（GV）获得超过4000万美元的风险投资，包括社会资本（Social Capital）、Insight Venture Partners和Alphabet。

B | 公司面临的问题表明，将竞选活动作为主要商业来源的商业模式存在根本缺陷。Hustle首席执行官RoddyLindsay周四在博客上首次披露了裁员的消息。Hustle为活动、权利组织和营销人员开发工具，帮助他们向联系人列表发送定制信息。短信已经成为政治运动的一个重要方面，几乎每个主要的民主党机构都在努力，包括45个州的民主党立法竞选委员会、民主党全国委员会和民主党团体。林赛以前是Facebook工程师。他为马克扎克伯格的移民改革权利组织工作。

C | 2014年，美国和联合创办了Hustle。该公司与伯尼·桑德斯的总统竞选团队合作，并迅速扩大了其他民主党客户。

D | 该公司还与其他权利和商业组织合作，美国在线汽车公司Lyft是该公司最早的非政治客户。林赛说，他正在积极发展业务，以抵消中期选举后不可避免的政治收入下降。”我们必须走出去，与稳定的实体建立业务，这不会每两年消失一次，”他说。到去年年底，Hustle有30个商业客户。但在2018年，政治活动和组织占据了Hustle的大部分收入。

E | Hustle的问题是对其他初创企业的警告。在2016年美国大选后涌现的一批新的政治科技公司中，力争上游是最好的。挪威信贷银行（DNC）首席技术官拉菲•克里科里安（RaffiKrikorian）表示，许多其他此类初创企业可能比匆忙更容易受到攻击。政治技术供应商在选举后正逐渐走向死亡，这是该行业的规范，因此许多投资者也会避开此类技术公司。

F | 然而，Hustle的投资者之一、高地实验室的合作伙伴Betsy Hoover表示，许多企业面临季节性增长和收缩。”许多行业都是周期性的，但他们做得很好。对于Hustle来说，2018年在财政和影响力方面都取得了巨大的成功。我完全相信到2020年他们会非常成功。这只是目标的一部分。

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Published on:15:59:18

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